SEO migration services
A redesign, new domain or platform change can wipe out years of rankings if it is not planned. We protect your search visibility through the move.
What sEO migration services involves
Search engines have learned your site's URLs, content and signals. When those change, rankings can fall unless every important old URL is mapped to the right new one, content and structure are preserved where they matter and the launch is checked. Most migration losses come from avoidable mistakes made before or on launch day.
We work with your designers, developers and platform vendors from the planning stage. We benchmark your current performance, produce the URL map and redirect rules, review the staging site and monitor closely after launch so problems are caught while they are small.
What you get
Pre-migration benchmark
Rankings, traffic, indexed pages and backlinks recorded so you can compare after launch.
URL mapping and redirects
Every important old URL mapped to its best new equivalent, with redirect rules tested.
Staging review
The test site checked for indexing blocks, missing titles, broken templates and lost content.
Technical launch checklist
Robots, sitemaps, canonicals, analytics and Search Console prepared and verified.
See the servicePost-launch monitoring
Daily checks for errors and ranking changes in the first weeks.
Platform and domain moves
Shopify, WooCommerce, Magento, WordPress and custom builds, plus domain or HTTPS changes.
See the serviceHow we work
Plan and benchmark
Agree scope and timeline and record the site's current performance.
Map URLs and content
Decide which pages stay, merge or go, and where each old URL should redirect.
Review staging
Check the new build for SEO issues before it goes live.
Launch with a checklist
Apply redirects, submit sitemaps and verify tracking.
Monitor and fix
Watch errors, indexation and rankings after launch and correct problems quickly.
Who this is for
- Businesses redesigning their website
- Ecommerce stores changing platform
- Companies merging sites or changing domain
- Sites moving to HTTPS or restructuring their URLs
Related SEO services
Local SEO
Local SEO services that win the Google map pack: Google Business Profile, citations, location pages and reviews for businesses that serve customers nearby.
Learn moreGoogle Business Profile
Google Business Profile optimization services: correct categories, services, photos, posts and review handling to improve map visibility and phone calls.
Learn moreMulti-Location SEO
Multi-location SEO for franchises, clinics and service brands: unique location pages, a profile per branch and structure that stops branches competing.
Learn moreFrequently asked questions
Will we lose rankings during a migration?
Short-term fluctuations are common, but large lasting losses are usually avoidable with correct redirects and a careful launch.
When should we involve SEO?
Before design and development begin. Decisions about structure, URLs and content made early are much cheaper than fixes after launch.
Can you help if we have already migrated and lost traffic?
Yes. We audit what changed, recover what can be recovered and fix the issues causing the loss.
Find out what is holding your organic growth back
Send us your website and we will review it for technical issues, content gaps and ranking opportunities, then tell you plainly what we would fix first.