Ecommerce SEO audit services
An ecommerce audit should tell you which fixes will make money. We rank every finding by impact on organic revenue.
A store audit is about revenue pages, not just errors
Online stores have specific problems: duplicate product URLs, faceted navigation, thin category pages, out-of-stock handling and large catalogs that overwhelm crawlers. Generic audit tools report hundreds of warnings without telling you which matter.
Our audit starts from where your organic revenue comes from, using analytics and Search Console. We then crawl the store and examine indexation, category and product templates, internal linking, structured data, speed and mobile experience. Every finding is scored for impact and effort, so your team knows what to do first.
Common mistakes we fix
- Handing over a list of tool warnings with no prioritization
- Auditing the site without looking at which pages earn revenue
- Fixing low-impact items first because they are easy
What this includes
Revenue-led analysis
Findings tied to the categories and products that earn the most.
Crawl and index review
Index bloat, duplicates, canonicals and crawl waste, quantified.
Template review
Category, product and content templates assessed against competitors.
Prioritized roadmap
Impact and effort for each fix, with owners and a suggested order.
Keep exploring
Ecommerce Brands: overview
How we approach SEO across ecommerce brands.
See the overviewEcommerce SEO Consulting
Read moreEcommerce Migration SEO
Read moreTechnical SEO
Crawling, indexing, speed and structured data fixes.
See the serviceFree SEO audit
Find out what is holding your store back.
Request an auditFrequently asked questions
How long does an ecommerce audit take?
It depends on the size and complexity of the store. We confirm timing after a first look at your site.
What access do you need?
Read access to Google Search Console and analytics, plus a crawl of the site. Platform access helps but is not required.
Do you implement the fixes?
We can, or we can give your developers tickets with the cause, the change required and how to test it.
Grow organic revenue for your store
Send us your website and we will review it for technical issues, content gaps and ranking opportunities, then tell you plainly what we would fix first.